Dyson Airblade™ hand dryer - Coca-Cola London Eye case study

Coca-Cola London Eye

The Coca Cola London Eye


The business

The Coca-Cola London Eye is one of the UK’s most famous landmarks, attracting over 3 million visitors a year from across the globe.

“Our Dyson Airblade Tap hand dryers deliver a much more stylish, simpler washroom experience that fits with our cutting-edge brand.”

Davey Barrett, Show Services Manager

Dyson Airblade Tap Solution

The problem

Poor washroom experience.

Rob Osborne, Architect: “The existing toilets were very tired and didn’t match the iconic feel of the London Eye.”

Their out-dated conventional hand dryers looked low-tech, caused queues due to their long dry times and resulted in water on the washroom floor as customers moved from the sink.

As a global engineering landmark, the Coca-Cola London Eye’s washrooms weren’t delivering the wow-factor to match.

The solution

The Dyson Airblade Tap hand dryer

Cleaner washrooms

With Airblade™ technology in a tap, hands are washed and dried at the sink, so no water is dripped on the floor.

Faster dry times

Thanks to a 12 second dry time, customers don’t have to wait as long in the washroom, and they no longer leave with damp hands – a hygiene hazard.

More space

With hand washing and drying now in the same place, valuable washroom space is now available for additional baby changing facilities.

Only Dyson Airblade dB hand dryers have all these benefits

  • Fastest hand dryers icon

    The fastest

    Hands are dried
    in 10-14 seconds.

  • Dyson Store icon


    HEPA filters as standard

  • Costs less to run icon

    Costs less to run

    Up to 86% less than
    other hand dryers.

  • Better for the environment icon

    Better for the environment

    No trees cut down,
    no paper waste.

  • 5 year guarantee icon

    5-year guarantee

    Parts and labour.